Enhance your packaging effectiveness to stand out from the competition and win buyers with the right design. Your product’s packaging might be the only chance you get to speak to shoppers - make it work for you.
We offer standardized Package Design test templates that will tell you if your content is seen and earning consumers’ attention. Identify and remove ineffective and unseen collateral and optimize consumer engagement by knowing which key elements work and which don't. Sticky empowers you to make informed decisions that increase ROI, conversion rates and optimize engagement.
A/B Test
This test examines your design in isolation so that you can make sure you convert your viewers to buyers. It looks at key elements of your package and measures how long consumers spend visually engaging with them. Then we go deeper and ask how the features are perceived; delivering you insights on whether essential branding features are clear and how they resonate with your intended customers.
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On Shelf
This test examines your product’s visibility amongst the competition and win at the shelf. We can show you how effectively it stands out, the level of consumer engagement it receives and if shoppers are motivated to buy it. We also look at how recognizable it is and if any design changes help or hinder the package’s visual equity.
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Combined On Shelf and A/B Test
This test combines methodologies from both tests above. It measures both the pop out factor on shelf and engagement with packaging elements combined with a quick and simple attitude assessment.